Facebook has activated its new news feature called Instant articles
The popular social network Facebook, in collaboration with major news organizations such as the New York Times, National Geographic, BuzzFeed, NBC, The Atlantic, The Guardian, BBC News, Spiegel and Bild, will now have its own news content.
The new platform will allow news organizations to upload news directly to Facebook without "sending" them to their websites with a link as has been the case until now, which means that it will now increase the time users spend on the application.
News organizations, for their part, will have 100% of the ads that will be displayed on the new service while they will have analytics data that can be entered into the Google platform.
For now, Facebook's new service is only available for the iOS application of the popular social network, while finally, according to Facebook, the news display algorithm has not changed and will not, at least for the time being, give an advantage to instant articles.
Source: newsit.gr
