Apple is collaborating on a limited edition iPhone grip, adapted for users with disabilities.
Apple is back with another limited-edition iPhone accessory, this time with a more accessible ergonomic grip that doubles as a stand for users with disabilities, designed by Bailey Hikawa.
After partnering with a Japanese fashion house to create the iPhone Pocket, Apple is now teaming up with Los Angeles-based artist Bailey Hikawa. Hikawa already creates interior stands, grips, and cases for the iPhone, and now one of those products is available in the online Apple Store — but this time with more purpose and less artistic intent.
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The Hikawa Phone Grip & Stand essentially requires a MagSafe-compatible iPhone and costs $70. It comes in two colors, either Chartreuse — a vibrant lime — or recycled crater, which looks faintly like granite.
This new addition to the Apple Store underscores the company's growing commitment to offering products that are not only stylish and functional, but also accessible to all users, regardless of their physical abilities.
"The grip was designed through an extensive interview process to support a variety of ways to hold the iPhone, while reducing the effort required to keep it steady," Hikawa said.
Apple says it was built to celebrate 40 years of accessibility design at the company. Sarah Herrlinger, head of accessibility, told ELLE Decor that this new handle is “just a great extension of that.”
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“It was a natural fit to see: what are the types of MagSafe accessories that can really be valuable to our communities as well?” he says. “This is one of many accessories that are out there that solves unique problems for some people.”
It's the first time Hikawa has designed an iPhone accessory specifically for accessibility, but he says he plans to do more.
“It completely changed the course of my work,” says Hikawa. “This is the beginning of many more offerings for all body types.”
“There’s this joy I feel when someone says this is useful, that they can’t live without it, that it’s comfortable in their hand, that they can’t believe they’ve never experienced it,” he continues. “That joy in itself is so precious.”
iPhone: New high-quality grip – stand for people with disabilities
The new grip and base is a large accessory that looks like a gear section. It's made of high-quality, soft to the touch, and is intended to work for people with varying grip strength.
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The collaboration with Bailey Hikawa is not accidental, as the artist is known for her ability to combine art with practicality, creating products that stand out for their aesthetics as well as their usability.
The new iPhone grip is designed with users with disabilities in mind, offering an ergonomic solution that makes using the phone for everyday activities. This product is an example of Apple's philosophy of combining technology with accessibility, offering solutions that improve the quality of life for its users.
The choice of colors is not accidental, as Chartreuse offers a vibrant and pleasant choice, while recycled crater adds a more natural and earthy feel.
Apple continues to innovate and offer products that meet the needs of all its users, confirming its position as a leader in technology and accessibility.
