What is the Internet of Things? Let's start from the beginning. Google is a company that was born on the Internet, and aside from a brief experiment with AdSense on radio (yes, they tried that too), Google has remained on the Internet and has recently moved up to the cloud.
Google was also far ahead of its rival Microsoft as it was the first to realize that mobile phones were going to become an internet trend. Small portable devices that would have the ability to connect to the internet and several applications, just like Microsoft 's computers . Pocket computers with the ability to make phone calls. Apple seems to have known this very well too, and this is evident from its market share. Google's next move was to invest in the development of affordable mobile phones to hit the market. So from 2007 onwards, devices that brought the computer into our pocket began to sprout like mushrooms. Their catchy name: Smartphones and today you can find them everywhere.
The Internet of Things is another idea that has been making the rounds lately. It's not everywhere, but it looks like it will be soon. The last Consumer Electronics Show was packed with Internet of Things devices , or the Internet of Everything as Cisco is trying to rename it.
What exactly is this? It's a broad concept, but essentially the Internet of Things refers to devices that will or can connect to the Internet (various devices with computer chips, such as televisions, thermostats, cars, washing machines, or refrigerators.)
We can probably understand why a TV needs an Internet connection with services like Netflix . But why would a washing machine need to be connected? Maybe to tell you that the wash is finished or that the machine is not working properly.
Your refrigerator could tell you it's out of milk. Your heater could stay off because it checks for your car and finds it still parked at your office. Of course in the madness of tomorrow we could have everything embedded with a chip, bicycles, door locks, lights, floors, ceilings, roads, etc.
Imagine how much data will be recorded around us by every device, Big Data will become Biggest Data. The “big data” from smart devices could be used collectively to figure out how to design new roads in the city to avoid traffic congestion. Your refrigerator could send its data to your phone to design a diet just for you, inspired by the anonymous data of other users who wanted to lose weight.
Where is Google in all of this?
It could be anywhere. Google seems to be diving deep into less saturated markets for consumer devices. It's constantly acquiring companies like Nest , which makes smart thermostats. It's buying robotics companies almost quietly, without fanfare. Google's Google X division is working on crazier ideas like Google Glass and self-driving cars. It's investing in drones and contact lenses that detect blood glucose levels.
The future of technology is unknown to anyone except the companies themselves. Their designs create trends for an audience with an insatiable appetite for gadgets.
Where is the man?
The issue is probably not where Google or any Google in all of this, but where we are. The phenomenon is well-known. We will see it again weeks before the release of the iPhone 6 in Apple Stores. Lines and campers outside the store are waiting to enrich the companies for an injection of confidence. Look, I have the new iPhone.
Let's not talk about personal freedoms. We have said it and we will continue to say it.
Does this endless technological revolution have a cost? Alienation, Prozac in America and Ladose in Greece seem to be the beginning. What will come next?
