The CEO of Stellantis, Carlos Tavares, states that (electric cars) EVs must be affordable and profitable!
The chief executive officer of Stellantis, Carlos Tavares, the leader behind brands such as Jeep, Ram, Dodge, Fiat and others, expresses concern for other companies in the automotive industry.
To attract middle-class buyers, EVs need to be priced lower. Tavares emphasizes that the solution is to reduce costs, something Stellantis is good at. He points to more affordable EVs, such as the upcoming Citroen e-C3, which starts at around $25,000 (€23,300), and which Stellantis bills as “the first affordable electric car in Europe.”
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The new EVs use a variant of Stellantis’ “Smart Car” platform, which is used in India to offer low prices. According to Automotive News, Tavares says that Stellantis’ electric vehicles are “profitable, both in the US and Europe,” and profit margins on EVs are approaching those of internal combustion engine (ICE) vehicles. In Europe, Tavares says that Stellantis is “going head-to-head” with Tesla in EV sales, with the company’s CFO saying that Stellantis has surpassed Tesla to become the second-largest EV seller in Europe.
Carlos Tavares says the recent agreement with Leapmotor will help produce profitable electric vehicles in Europe. He explains that by partnering with Leapmotor, Stellantis starts with a supply point that is about 30% more cost-competitive than any other option in the Western world.
The company’s leader explains that those who fail to secure profits with electric vehicles will face problems soon.
Stellantis is closing the gap in Europe faster, as Tavares notes, because it started its actions earlier. The company will begin its attack on electric vehicles with many new electric models from the brands Ram, Jeep and Fiat.
Fiat will launch the new Fiat 500e early next year. The new electric car will be one of the most affordable on the market, with starting prices under $33,000. It will also be the lightest electric passenger car on the market, offering up to 149 miles of range. The electric model has already established itself as one of the top-selling electric vehicles in Europe, as Stellantis seeks to make a splash in the United States.
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Stellantis will unveil affordable electric but also more expensive models.
Withthe Dare Forward 2030 program, the company aims to achieve full electrification in its sales in Europe by 2030.In the United States, Stellantis predicts that 50% of its sales will be electric vehicles.
Fiat will unveil the new Fiat 500e early next year, which will be one of the most affordable electric cars on the market, with starting prices below $33,000 and the feature of being the lightest electric passenger vehicle on the market with a range of up to 149 miles.
The electric model has already taken a leading position in sales in Europe, as Stellantis seeks to strengthen its presence in the United States.
Ram, from the end of 2024, will launch its first electric pickup, the Ram 1500 REV, which will compete with models such as the Ford F-150 Lightning, Rivian R1T and Tesla Cybertruck. Additionally, Ram is preparing to launch the electric commercial van ProMaster.
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Although the company has not yet disclosed the prices for the upcoming electric pickup, it is expected to exceed the initial price of $61,000 of the Tesla Cybertruck.
Jeep, another brand of Stellantis, is preparing to unveil its first electric vehicles in the United States next year. The Jeep Recon and Wagoneer models are expected to set the tone for a new era.
The Jeep Recon, inspired by the brand's legendary Wrangler, is described as “durable and fully capable electric SUV”. It features removable doors and windows to retain the authentic Wrangler feel.
Jeep's next electric vehicle will be an electric version of its flagship Wagoneer. The Jeep Wagoneer S offers extended range with about 600 horsepower. According to Jeep, the flagship electric vehicle can cover the distance from New York to Toronto on a full battery (about 490 miles, according to Google Maps).
Source of information: https://electrek.co
