A recent post from China's largest Chinese social network has revealed an interesting reason why the ZUK Z3 smartphone will not be released. It seems that Lenovo is preparing to close the ZUK Mobile, which was launched in 2015.
Analyst Pan Jiutang revealed that Lenovo plans to close the division in the coming weeks and focus on..
competition in China. It should be noted that earlier this year the company had stated that it was facing problems with the Motorola business and recording profits.
Lenovo wants its new smartphones to be called Lenovo Moto from now on, despite the fact that its original plan was to unite the Moto and Lenovo divisions under the same brand. It seems that ZUK Mobile, a division that focuses on creating affordable smartphones with low-performance specifications, is not keen on joining this brand.
ZUK Mobile was founded on May 28, 2015 and managed to produce four smartphones during its two-year existence. Specifically, the ZUK Z1, ZUK Z2, ZUK Z2 Pro and ZUK Edge were the only phones released while ZUK also talked about a fifth phone, the ZUK Edge II Special Edition, but the device failed to make it to the market.
Lenovo Vice President Alex Chen Yu has announced that the ZUI interface featured on ZUK smartphones will be coming to Motorola devices, at least in China. This isn't the first time this has happened, as some Moto Z and Moto Z Play smartphones in China received a ZUI 2.5 update as part of beta programs in January.
