Recently, Microsoft made an announcement about a new game.
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It's a game called The Outer Worlds 2.Those who have been excited about the idea that the game will be released in 2021 are eager to learn about its content.
Microsoft, however, wanted to be very honest about how far along in development this game really is.
So a trailer, which doesn't contain any particular details, but is full of self-deprecating precision.
The presentation begins like all game trailers, with a voiceover. “We start by hearing a wise voice and seeing a quiet and peaceful environment. This will make our game seem big and important.”
We already know this game is going to be big and important. The thing is, Microsoft hasn't gotten very far in creating it yet.
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The ad shows a guy shooting in slow motion, since the game will involve a lot of shooting. The voiceover muses: “These slow-motion shots make everything look great and will definitely boost pre-sale numbers.”
The ad keeps the tension alive: “We see our hero, but only his silhouette because the developers haven’t finished the design. Nor have they finished the story. Nor any part of the game that’s actually ready to be shown.”
As the company candidly stated: “In reality, the only thing they’ve finished is the title.”
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Surely many of the gamers who are looking forward to the game would like to pre-order it. The tactic that the companyis following, by presenting some of the features that the game will have, is certainly very effective, since this has certainly piqued the interest of gamers. And certainly the honesty of the company helps in this direction.
