Many App Store users found an emulator they had heard about, and a new message appeared below the search bar inviting them to “search in natural language.” The iOS 18.1 update note regarding this was released by Apple a while ago.
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As Apple's update describes it: "App Store search lets you use natural language to more easily find what you're looking for." It's also not the only place Apple is adding natural language search with iOS 18, aside from Photos, Music, and Apple TV.
While some others had seen a splash screen in October, I had only encountered the same simple search prompts as before. Several other users had never seen it before, although closing and restarting the app caused the message to appear in at least one case, and a few social mediaemerged from other people who noticed it for the first time.
The prompt in the tooltip suggested trying something like “Apps that help me work.”
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How well does it work? When searching for something like “ multi-console emulators ,” the top result was the multi- console app Delta . “ Single console emulator apps ” yielded PS Remote Play, PlayStation , and Xbox apps — less good answers, but Gamma, a PS1 emulator app, followed.

Most users don't think App Store search was useful for anything beyond finding an app they already knew the name of. Plus, searching with the usual one- or two-word terms might not yield the same variety as changing how they phrase a natural language prompt.
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The App Store app gives users access to thousands of apps, games, and tools that can enhance their everyday lives. With an easy-to-use interface, users can quickly discover new features and install apps that suit their needs and interests. In addition, the App Store provides updates for already installed apps , ensuring that users enjoy the best possible user experience. With strict security controls, it offers a trusted environment, protecting users' data and privacy
Source: theverge
