Apple is officially launching the iPhone 18 Pro and iPhone 18 Pro Maxbringing the two top models of the new series to the market. The smartphones are the company's strongest offerings this year and feature significant upgrades in terms of processor, camera, connectivity and battery life. At the same time, interest is already turning to the iPhone Duo, which is expected to make its appearance in October.
The new Pro iPhones have arrived in Greece
The first iPhone 18 Pro and iPhone 18 Pro Max began arriving early this morning in the Greek market. However, as happens almost every year on the first day of the release of a new iPhone, availability is not the same for all versions.
Consumers looking for a specific color or capacity combination may have to do some searching. The most popular versions in particular are likely to experience limited availability in the early days, as demand remains high around the launch of the new Pro models.
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Same philosophy, different size
For another year, Apple is following the same strategy with its two top models. The iPhone 18 Pro and iPhone 18 Pro Max share the same basic tech, with the most significant differences being found mainly in the screen dimensions and battery.
Both devices feature OLED Super Retina XDR displays , Always - On and ProMotion support with a refresh rate of up to 120 Hz . At the same time, Apple has redesigned the Dynamic Island , which is now smaller, leaving more available space on the screen surface.
Inside is the new A20 Pro, which is the core of the devices' performance. The new processor is expected to offer increased capabilities not only in applications and games, but also in functions based on artificial intelligence.
New camera and variable aperture
A significant part of this year's changes also concerns the photographic system. The new Pro models are equipped with a 48MP Pro Fusion camera, while one of the interesting additions is the new lens with variable aperture.
This technology can provide greater control over the amount of light entering the lens, which is especially important in different shooting conditions. It can also give users more creative options, especially when shooting in environments with sharp lighting changes.
Up to 2TB of storage space
Apple is also significantly increasing storage capacities. The iPhone 18 Pro and iPhone 18 Pro Max start at 256GB, with options available up to an impressive 2TB.
The higher capacity is mainly aimed at users who capture a large amount of high-resolution photos and videos or use the iPhone as a primary tool for professional content. Of course, the 2TB option comes with a significantly higher purchase price.
See also: Apple Store is down ahead of iPhone 18 Pro and iPhone Duo announcements
iPhone 18 Pro or Pro Max? The screen and battery make the difference
The iPhone 18 Pro features a 6.3-inch display with a resolution of 2622 x 1206 pixels. Its battery is 4,056mAh and, according to Apple, offers up to 36 hours of video playback.
In the case of the iPhone 18 Pro Max, the screen grows to 6.9 inches and the resolution reaches 2868 x 1320 pixels. The larger device also has a significantly larger battery, with a capacity of 5,391mAh, with Apple reporting up to 45 hours of video playback.
The nine-hour difference in theoretical video playback is one of the key advantages of the Pro Max, especially for those who prioritize battery life. On the other hand, the smaller Pro remains easier to carry and handle for those who prefer more compact devices.
New C 2 modem and connectivity
C2A modem 's Apple common feature of the two devices is new , which accompanies the iPhone 18 Pro and Pro Max along with support for new 5G capabilities.
The evolution of connectivity is particularly important as modern smartphones are increasingly used for streaming, cloud services, gaming and transferring large files. A more efficient modem can contribute not only to connection speeds but also to the overall energy management of the device.
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The prices of the iPhone 18 Pro in Greece
In the Greek market, the iPhone 18 Pro starts at 1,499 euros for the 256GB version. The 512GB version costs 1,759 euros, while the 1TB option goes up to 2,279 euros. For the top-of-the-line 2TB version, the price reaches 3,060 euros.
The iPhone 18 Pro Max starts at 1,659 euros for 256GB. The 512GB version costs 1,919 euros, while 1TB requires 2,449 euros. At the top of the range is the 2TB model, priced at 3,229 euros. With the official launch taking place today, interest is now shifting to actual availability in stores and the reception that the new Pro models will have from the Greek public. At the same time, the iPhoneDuo, expected in October, is expected to be the next important chapter in Apple's strategy.
