Twitter has announced that its new ' Verification for Organisations ' feature, previously known as ' Blue for Business ', will be available soon. The Elon Musk - owned micro-blogging platform will review applications and a small number of organisations will start using the feature soon.
The company announced the new feature in a tweet posted on Friday. “We’re launching Verification for Organizations, formerly known as Blue for Business, soon. Today, you can apply for early access through our waitlist.”
In a subsequent tweet, the company wrote: “We will review applications and open access to a limited group of organizations on a rolling basis in the coming weeks.”
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Twitter said that as subscribers, users and their businesses will receive business accounts and affiliation badges through the platform’s self-serve administrative portal. By creating this connection, the micro-blogging platform aims to enable businesses to build networks within their own organizations – on Twitter.
Companies can connect their leadership, brands, accounts , employees or teams to the Twitter platform. Journalists, athletes and film characters can also be connected. Twitter has stated that sub-accounts will be certified and linked to their parent hundle according to a list submitted by the organization itself. Further details, such as the necessary criteria, the costs involved as well as the steps required to start this process, will be officially announced soon.
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“This is an incredible time for organizations to further integrate their connected people, businesses, and brands into Twitter’s DNA. Going forward, we plan to add more value to the offering to help organizations and their partners get the most out of Twitter,” the microblogging platform noted. Twitter’s ‘Verification for Organizations’ feature will now be piloted with a select group of businesses. Twitter will roll it out to more organizations in the coming days.
Since its launch in 2006, Twitter has become an increasingly popular platform for businesses to reach potential customers and build relationships with existing ones. With the new feature, there will be better connections with employees, partners, etc.
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The company is frantically trying to make money through various means. Ever since Elon Musk acquired Twitter, he has made it his goal to boost the company's revenue. So, he recently announced that the Twitter Blue will be charged $8.
Also last week, it was said that Twitter will soon start selling through online auctions usernames inactive in order to increase its revenue.
Source: www.news18.com
