On Monday, December 4, Rockstar Games released the first trailer for GTA 6, which has already had over 126 million views.
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Since then, the trailer has been viewed over 126 million times on YouTube , and what makes it uniquely compelling is its musical score. It skillfully uses the song “Love Is A Long Road” by Tom Petty, with a synchronized arrangement by Universal Music Enterprises.
According to Spotify, the trailer led to a 36,979% increase in streams of the song, as reported by the BBC. This statistic may not be very informative unless we know the actual numbers: how many streams it had before and after the trailer. However, those details have not been announced yet.
The song “Love Is A Long Road” currently has around 13.8 million plays on Spotify, showing that it still has a long way to go to reach the platform’s biggest hit, “Free Fallin’” with 639.8 million plays.
However, this early rise for the song may not be the last: the GTA 6 trailer may have a dramatic effect on the song on platforms like TikTok, for example.
Read also: GTA 6 trailer leak puts Rockstar in the spotlight
Source: musically.com
