Despite launching more than 10 new products so far this year, Apple has yet to hold a traditional Apple Event with a live video broadcast in 2026. While anything is possible, our best guess right now is that Apple's next event will likely be the annual WWDC in June, with standalone Apple live events in April or May looking unlikely.
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Apple kicked off 2026 by unveiling the AirTag 2 in January, along with the Black Unity Connection Braided Solo Loop for the Apple Watch. February passed without any new products from Apple.
Apple then had a busy March, unveiling the iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with the M5 Pro and M5 Max chips, the all-new MacBook Neo, a new Studio Display, a high-end Studio Display XDR, AirPods Max 2, and Nike Powerbeats Pro 2. Apple also introduced new color options for select iPhone cases, Apple Watch bands, and the iPhone Crossbody Strap.
The new colors include Bright Guava, Vanilla, Soft Pink, Clementine , and Electric Lavender.
Beyond the usual annual updates to iPhones and Apple Watches, Apple's all-new smart home hub is finally expected to launch later this year, once the more personalized version of Siri arrives. We're also expecting a foldable iPhone, a MacBook Pro with an OLED display, and long-awaited updates to the Apple TV and HomePods this year.
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As we mentioned above, our best estimate right now is that the company's next Apple Event will likely be the annual WWDC developer conference in June.
The reason for this is that very few Apple products are rumored to be launching immediately, with all new smart home products and related accessories being delayed until the more personalized version of Siri is ready later this year. The long-awaited Siri update is expected to arrive as part of iOS 27, which will be available in beta starting in June and will be widely released in September.
The only product on the list that could arrive before WWDC is an iPad 12 with Apple Intelligence support, but it would have been more fitting for Apple to announce that device alongside the new iPad Air last month, so even the base iPad might not get a refresh until the second half of the year. WWDC runs from Monday, June 8 to Friday, June 12 this year.
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The conference is primarily focused on Apple’s latest software platforms, which will include iOS 27, iPadOS 27, macOS 27, watchOS 27, tvOS 27, and visionOS 27 this year, but Apple has also announced new hardware during the WWDC keynote in some years. The last time this happened was at WWDC 2023, when Apple unveiled the Vision Pro, the first 15-inch MacBook Air, Mac Studio models with M2 Max and M2 Ultra chips, and a Mac Pro with the M2 Ultra chip.
