Sprinklr made the difficult decision to cut 4% of its global workforce.
In light of the current economic climate, Sprinklr has laid off more than 100 employees – approximately 4% of its global workforce. The restructuring serves to realign its workforce to become more efficient and effective during these challenging times.
See also: Apple: Continues to stay away from mass layoffs
Last week, Sprinklr began a layoff process that is reducing its staff across India, the United States, and other parts of the world. This was confirmed to TechCrunch by people with knowledge of the matter as well as an email from Sprinklr.
See also: Yahoo announces layoffs of 1600 employees
A Sprinklr spokesperson said the organization made a “strategic business decision” to impact employees in pre-defined departments, regions, and operational roles.
On February 7, the New York-based company made it clear to its affected employees that there would be consequences. TechCrunch reported that the decision did not affect any C-level executives at the company.
Sprinklr failed to disclose how many staff will be affected by its decision. As documented in an SEC filing (PDF), the company employed 3,245 people as of January 31, 2022 — 933 of whom were based in the US and 2,312 operated from abroad — 1,580 of whom resided in India.
In recent months, Sprinklr has partnered with powerful companies like Samsung, Sitel Group, and El Corte to deliver exceptional shopping experiences to their customers. However, due to the economic volatility in the market today, many companies are cutting back on non-essential spending including marketing and social media management – this could lead to reduced demand for Sprinklr’s services.
See also: Is Meta going to make more layoffs?
This isn't the first time Sprinklr has made layoffs in the past year. In July, the company reportedly laid off at least 50 people in its global marketing department.
Information source: techcrunch.com
