Apple recently released new ads for the iPhone through which it is trying to convince Android users to switch to its own operating system.
Apple's ads now follow a specific tactic that aims to highlight the difference between the App Store and the Google Play Store.
In its latest ad, Apple highlights the iPhone's advanced photo-taking capabilities compared to other smartphones on the market. While it didn't specifically mention Android, I think we can all guess who the bell tolls for.
And while many of us find these ads funny, they are actually a desperate attempt by Apple to bring as many users as possible to iOS. In terms of information, Android is currently considered the leading mobile platform and, as statistics show, it is not going to fall from the top anytime soon.
Specifically, Android is the number one choice in China with 71.2%. The same scenario is found in the United States, with Android reaching 55.3% and iOS at 43.9%.
These numbers are quite discouraging for Apple, which this quarter saw the release of the much-talked-about iPhone X, which introduced the OLED display and Face ID facial recognition.
Let us remind you that iPhone X sales are much lower than the company's expectations, resulting in rumors of the withdrawal of the anniversary model. Many are those who claim that Apple intends to focus on the new generation of iPhone coming in 2018, putting the iPhone X aside. The company, for its part, has not confirmed any rumors, so nothing is certain.
https://www.youtube.com/watch?v=rsY3zMer7V4
