The iBag bag promises to put a "brake" on spontaneous purchases without a second thought, which literally locks the wallet inside. The bag of the... crisis is aimed at ladies who are unable to control their consumer impulses when they are walking around the city or in a shopping mall.
The iBag features a smart locking system that activates when its owner is near her favorite store.
Accessories with… a point of view
Thanks to RFID technology, the bag knows where and how many times its owner takes out her wallet. In this way, iBag creates a map of “dangerous areas” which it updates or consults when it is… on the move. So as soon as its owner enters a red area, the bag sends a warning SMS. A GPS chip controls LED lights inside the bag which start flashing, putting it in alarm mode as soon as the owner enters the consumer risk zone.
The iBag was created in response to a survey by Australian company Credit Card Finder, published on the website www.creditcardfinder.com.au.As the survey revealed, one in four credit card holders do not pay off their balance each month. The same company therefore developed the smart bag, with the aim of helping people who are unable to control their money.
"Many Australians are out of control when it comes to managing their credit cards and don't realise the financial impact of their impulsive and often reckless spending," says Michelle Hutchinson, the company's head of public relations.
