The lines forming at Apple stores around the world from iPhone fanatics inspired Casey Neistat, Gabriel Nussbaum and Jack Coyne, who had the idea to showcase this craze with a video. iPhone fanatics in a short documentary.
In the description accompanying his YouTube video, Neistat wrote: “At the height of this hysteria I reminded myself what the reason for all this is? A new phone. That warrants a shake of the head and a roll of the eyes. It’s fun to be excited about something, no matter how ridiculous it may seem.”
Watch the video
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