It is not a secret that Samsung spends a lot more ’ than Apple on advertising. Whether these are good or not, the truth is that the Korean company needs more money to attract the world's attention to its devices.
The chart above, created by Asymco, shows how things stand. Comparing Apple and Samsung's sales and all expenses, the Korean company doesn't spend three times as much as Apple, as previously reported, but four times as much.
Imagine how smaller Android manufacturers like HTC see these numbers. If Samsung needs to spend so much to compete with the iPhone, how much does a smaller one need to spend to compete with Samsung?
Dimitrios Georgoulas @ GreekAppleNews
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