The presence of the BDF, NIVEA and Liposan brands on Social Media was sealed with 2 awards at the Social Media Awards.
Specifically, NIVEA was distinguished, with the Bronze award, in the Best Corporate Social Media Award category and Liposan, with the Silver in the Best Overall Presence on Facebook category, in the product category.
For NIVEA, this award comes as a recognition of the successful communication that has been implemented since 2011, when, on the occasion of the brand's 100th anniversary, the NIVEA page was created on Facebook. The thousands of fans and their engagement with one of the most beloved brands demonstrate that NIVEA's timeless values touch consumers even in the digital world!
The creative presence of Liposan on Facebook, the leading brand in lip care, although only one year old, managed to attract thousands of fans and mainly to showcase high levels of engagement, a fact that was recognized with an award. It is noted that the page management has been taken over by Digitall since 2012.
Source: techpress.gr
