Next Tuesday, the trial for the "scanning" of users' personal messages by the social network Facebook for advertising purposes.
The lawsuit against the social network Facebook was filed two years ago and the social network is accused of scanning users' non-public messages without their consent, as reported by Engadget.
The plaintiffs are seeking damages of up to $10,000 per user, while demanding that Facebook stop "reading" messages from now on.
Given that the social network Facebook derives its revenue mainly from advertising, it is expected to fight the case tooth and nail, not only to avoid paying compensation, but also to continue "peeking" on users' messages in order to build even more representative profiles of users with the ultimate goal of targeted marketing, comments TheNextWeb in an article.
Facebook's position on the matter is that its actions are covered by an exception under the federal Electronic Communications Privacy Act for surveillance by service providers that occurs in the ordinary course of business. Reuters reports that the court asked Facebook to explain how the practice falls within that ordinary course of business.
Source: tro-ma-ktiko.gr
