The AppleCare One trademark was registered today with the European Union Intellectual Property Office (EUIPO), which means that Apple's subscription service for covering multiple devices, under a single plan, may soon expand outside the United States.
What AppleCare One offers
Apple launched AppleCare One in the U.S. in July 2025. The subscription plan starts at $19.99 per month and covers up to three products, with additional devices available for $5.99 per month each. It includes the same benefits as AppleCare+, such as unlimited accidental repairs , priority support, and battery coverage.
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One of the most notable benefits of the program is flexibility : Subscribers can add or remove devices from coverage at any time. Products up to four years old can be added to the plan as long as they are in good condition. This is a significant extension of the usual 60-day window for purchasing AppleCare+. When a covered device is exchanged through Apple, it is automatically replaced with a new one.
AppleCare One also brought theft and loss protection for iPad and Apple Watch (for the first time). Previously, coverage was limited to the iPhone.
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Apple says pricing is flat regardless of which products are enrolled, and a customer who covers an iPhone, iPad, and Apple Watch could save up to $11 per month, compared to purchasing separate AppleCare+ plans for each device. We don't know at this time whether the same savings will apply in other countries.
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The EUIPO filing alone does not confirm a launch date for EU markets, but trademark filings of this nature typically precede Apple’s service expansions. The EUIPO says the trademark application has been accepted and has now been assigned to an examiner. Stay tuned for more information.
