The good news for Apple continues, as new data shows that for the first time since 2012, iPhones have outsold Android phones in the United States.
In conclusion, the iPhone is the best-selling smartphone in the United States, followed by Samsung's Galaxy S5.
China is an increasingly important market for Apple. In 2014, the company increased its market share from 19% to 21.5% – and with its aggressive strategy, its market share is likely to skyrocket in the coming period, especially in 2015.
Apple is trying to win over first-time smartphone buyers, who make up a very significant percentage in emerging markets.
In China, for example, nearly one in four people who bought an iPhone were first-time buyers, a percentage up 16.5% from the previous year.

